Fractional Product Development Leadership
Crafted bridges the gap between strategy and execution. Our expert team of technical product leaders has an average of 15+ years of experience advising or leading SaaS companies through massive growth and scale.
Engineering Strategy
🚨 Have your software teams lost track of the business and your customers?
🚨 Does every software release dig a deeper hole of support tickets than the last one?
🚨 Six month estimates for every software initiative but still unsure why?
Design Strategy
🚨 Did you design and launch a product that isn’t seeing adoption?
🚨 Are you seeing churn and looking for clarity why?
🚨 Do you want to build a durable emotional connection with your customers?
Product Strategy
🚨 Do your roadmaps persist without ever checking items off?
🚨 Still iterating on product-market fit or need a plan for growing your business’ revenue?
🚨 Looking for experienced leadership but still not ready for a full-time hire?
“The two things that impressed us the most were how well they integrated themselves into the team and how quickly they understood our business, which was hugely impactful.”
KRISTEN GRECO | Director of Product, MedGeoHead of
✅ Our fractional product leadership team— expert designers, engineers and product managers— can help you build your team from scratch. We can help you start with the right processes, or course-correct if your current processes aren’t driving business goals.
Your first
✅ Our experienced professionals can help you lay a foundation for growth. Design systems? Systems architecture? Roadmaps, process and measures of success? We recommend and we execute.
The Crafted Difference
✅ Our 100% US-based leaders are ready to execute on your technology strategy and deliver immediate value through Crafted’s tried and tested framework that blends user-centered design, with lean and agile methodologies.
“We were impressed with their seamless integration into our team and how they just seemed to 'get it.’ They delivered results despite how much things had changed, even in an 8-week engagement. It has me wanting more of it.”
MIKE "BALDO" BALDASSARE | Director of Product & Engineering Ops, ChoozleBusiness impact today. Meet our expert fractional strategists.
“Crafted’s expert team has been key to validating internal process changes in which we’ve shifted everything we could to the left.”
VINCE JOSSET | VP of Technology at Softrip